1. Know which website platform your website will be built on It’s important to know what platform your website will be built on. The platform is the foundation of your website. Some versatile platforms like WordPress, Joomla, and Drupal allow you to keep growing your website as your company grows without much custom coding. This…
An effective professional website contains several important factors, starting with: Eye-catching design Engaging content Call-to-action buttons User-friendly navigation A critical but rarely-mentioned element is image selection. Some website agencies jam stock images into the websites they build. Stock images can get the job done, but the love just doesn’t show. Even great stock images lose…
Do you have a great idea but just don’t know how to execute it? Do you have a Facebook-like concept but you don’t know how much it will cost to get it off the ground? Often times, setting up an appointment with a marketing consultant is crucial in organizing your ideas, budget and preparing a…
Budget First, you should determine your budget and remember what can be cheap can usually end up being very expensive. A $99 dollar logo will get you just that – a basic design. A logo represents your business culture, mission and vision. Underestimating the logo can work against you when it’s time to advertise your…